Select

Miu Miu

Initiated and developed a client relationship with Miu Miu, leading to a talent collaboration on the Miu Miu Select project. Celebrating the strength of character and idiosyncratic sense of style Miu Miu is known for, Miu Miu Select sees the label’s friends curating a highly personalised collection – or wardrobe - of their favourite ready-to-wear, bag, shoe, jewellery and eyewear pieces from the new season. Project included an in-store event at the brand’s flagship in Dubai Mall as well as a social media campaign.